An inviting, confidence inspiring mountain with terrain that encourages progression, Sun Peaks Resort is good at making people feel at home. Their website, though, wasn’t quite as welcoming.
The primary challenge was an overabundance of content: with one website hosting all activities for both the resort and the surrounding destination area. Visitors faced a busy interface with towering drop-downs and few tools to tailor their experience. The task was to create a simplified and instinctive user journey with design that captured the true magic of Sun Peaks.
We developed clean design with innovative, user-friendly tools to guide visitors to the information they need, fast, on any device. To facilitate management on the backend, we used a CMS that allows for easy updates. Photography works hard to capture the Sun Peaks brand visually. The result is a website as welcoming as the Peaks themselves.